In its pursuit to strengthen its research culture, LPU-Cavite collaborates with the Universiti Teknologi MARA (UiTM) in Malaysia for the 8^th International Conference on Marketing and Retailing (INCOMaR 2021).

The second day of this 2-day research event started with the parallel sessions where a total of 84 research papers were presented. As the conference was held virtually, a number of virtual rooms served as a venue to stage the presentations of the research which belongs to the following conference sub-themes: Consumer Behavior and Technology, Marketing Communication, Business Economy and Sustainability, E-Commerce and Finance, Halal Business and Marketing, Innovation, Digital Marketing, Transport and Technology, Digital Education, Office System and Management, Human Resource, and Consumer Insights.

A total of 12 research papers were presented by the following LPU-Cavite delegates: Ms. Luzviminda Santos (CPD), Atty. Brian Mey Tomas (CoL), Engr. Annalyn Romero (COECSA), Ms. Marivic delos Santos (CITHM), Ms. Rosalie Clave (CITHM), Ms. Annie Abonita (CAS), Ms. Krisma Joyce Salazar (CBA), Ms. Catty Lea Gamo (CBA), Ms. Rosalyn Botones (PUR), Mr. Vincent Cortiñas (CPD), Mr. Jan Jarrel Gillego (CON), and Ms. Kimberly Joy E. Alcaraz (RPO).

The conference ended with the awarding of the Best Paper Awards. The research paper of Ms. Annie Abonita entitled Laboratory Teaching Techniques of Private Tertiary Science Instructors in the Digital Classroom was one of the recipients of the Best Paper Award.